Managing your investments in times of crisis
Posted on Tuesday June 21, 2022

Managing your investments in times of crisis
The past two years have been turbulent for the financial markets and global economy. Strained by the global COVID-19 pandemic since 2020, the economy is facing a new threat with the war in Ukraine. We feel the squeeze in our daily lives when we buy gas and groceries, and we see it in fluctuating interest rates.
The uncertainty is enough to make anyone anxious. What should investors do about their investment portfolio?
History has taught us well
First, it is important to understand that the financial markets are cyclical. We have weathered many other crises, such as the Wall Street Crash of 1929, the Great Recession of 2008 and the 1974 oil crisis (so today’s challenges are nothing new). Investors have already been hit by a number of economic and stock market crises over the years, as mentioned here by Daniel Bergeron, UNI’s Director of Wealth Management and a mutual fund investment representative with Credential Asset Management Inc.
Avoid acting on a whim
When the going gets rough, it’s always a good idea to be patient and cautious. Never make decisions in the heat of the moment. Instead, consider your investment objectives and timeline. An investor approaching retirement will have a different financial planning strategy than someone in their thirties who is just starting to invest.
Managing your risk tolerance
When it comes to adapting your investment strategy, your financial advisor is still your best ally. You should talk with your advisor at least once a year, but feel free to consult them more often in times like these. If you’re uncomfortable with your investments, let your advisor know so they can see if you should consider rebalancing.
Aside from inflation and fluctuating rates, unexpected life events can be a reason to make adjustments. Whether you come into money unexpectedly, separate from your spouse or are widowed, it's a good idea to update your investor profile. For assistance, make an appointment with one of our wealth management experts.
Opportunities in rocky times
Some investment sectors may present opportunities in times of crisis. Just think of spring of 2020 and the run on home improvement, outdoor gear, and pool and spa stores. Some equities have skyrocketed in value, including in the pharmaceutical industry with the commercialization of vaccines, and this has led to a spike in profits. Pharma giant Pfizer alone doubled its net income to $22 billion in 2021, as reported recently by some media outlets.
Trust in our expert advisors
The experts at UNI never stop tracking the markets. While you watch your kid’s soccer practice or plan your next vacation, we make sure to manage your assets with utmost care.
Instead of fretting about the news, make sure your strategy fits your situation by meeting with one of our wealth management professionals. Our experts are here to give you peace of mind!
Mutual funds are offered through Credential Asset Management Inc. Mutual funds and other securities are offered through Credential Securities, a division of Credential Qtrade Securities Inc. Credential Securities is a registered mark owned by Aviso Wealth Inc.